Google Penguin targets web spam in terms of link building. It was first rolled out in April 2012. This updates targeted the websites that had stuffing of keywords and link building. Google Panda Update, on the other hand, was introduced in the year 2011. The target of this update was the websites that published information from other sites without rendering any input.
Every time an update is announced and rolled out, the entire world of online industry suffers a shock. The impact has been so hard that some of the basic SEP principles have shaken apart. Businesses were hit hard and suffered huge losses. The primary objective of Google is to improve the quality of search results. Gone are the times when spamming helped in getting website on the first page of the search engine giant Google. Today, unless you have the right strategy that is Panda and Penguin proof, you cannot expect to see your business flourishing.
We believe in offering high quality solutions to all our clients. Recovering from Panda and Penguin updates is not at all an easy thing to do. But when you choose the right service provider then you can be assured to have solutions that can protect you from future updates. Our team of highly qualified and experienced SEO’s make sure that your website is Panda and Penguin proof. With regular updates Google tried to keep the search quality at par.
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